Wunih is an investment company focused on high-value real estate and fund management. With a growing presence in the market, the brand needed to align its social media communication with its professional standards, ensuring consistent visibility and credibility across all platforms — Facebook, Instagram, and LinkedIn.
Calacatta Concept was brought in to restructure and manage Wunih’s entire digital communication strategy, focusing on engagement, audience loyalty, and brand recognition.
Before our collaboration, Wunih’s social media lacked a unified tone, strategic structure, and consistent visual identity. The content did not effectively reflect the company’s values or target the right audience segments. As a result, the brand faced low engagement, unclear messaging, and limited digital growth.
We took over the full management of Wunih’s social media presence — from content strategy to post creation, scheduling, and campaign management. A new communication tone was established to reflect the brand’s positioning: trustworthy, strategic, and investment-focused.
We developed content pillars tailored to the brand’s goals and audience, ensuring consistent visuals and messaging across Facebook, Instagram, and LinkedIn. In parallel, we launched paid campaigns to grow reach, generate leads, and increase engagement — all aligned with Wunih’s mission and visual identity.
